Digital Vinyl » Interactive

2 for 1 – great SAS digital activation

Kristian Baek — Fri, 27 Jan 2012 19:03:09 +0000

Hey kids – it’s been a long time. Digital Vinyl has moved from Copenhagen to New York. So I’ve been busy. I just saw this on the Varoom Varoom Lounge and thought I would share. It’s pretty cool. SAS did an activation where couples simultaneously had to go through a few engaging steps to get an offer. Enjoy.

Click here to view the embedded video.

/Baek

Not another flash mob from t-mobile…

Kristian Baek — Mon, 03 Oct 2011 14:17:44 +0000

…yes indeed. I like this one though. Interesting how they have just embraced this communication form and pretty much become synonymous with it.

Click here to view the embedded video.

/Baek

Mercedes Benz Tweet Race

Kristian Baek — Wed, 03 Aug 2011 07:32:28 +0000

I’m still looking for really good commercial Twitter campaigns. Starbucks and other brands have shown how you can integrate Twitter in your business model, but just a really good plain old campaign. This is from Mercedes and was developed by Razorfish. I think it is interesting. It is quite tech reliant and must have been very expensive to develop. But it is pretty nice. Enjoy.

Click here to view the embedded video.

/Baek

Mickey D’s Interactive outdoor

Kristian Baek — Fri, 10 Jun 2011 06:13:42 +0000

Pretty cool installation in Stockholm. McDonals and iPhone in sweet harmony.

Click here to view the embedded video.

Thanks to Eggers for the prompt!

/Baek

Google Wallet is here… almost

Kristian Baek — Tue, 07 Jun 2011 07:30:07 +0000

So they announced it. They’re testing it in San Francisco. Basically it works with Near Field Communication (NFC). So you just… buy a coke, hold your phone over the sensor – and it withdraws the money from your Mastercard. Smart and easy. Can’t wait till it gets here. Read more on TechCrunch.

/Baek

LYNX Fallen Angels

Kristian Baek — Tue, 29 Mar 2011 10:56:30 +0000

Another very cool activation from Lynx – now using augmented reality in Victoria Street Station. I don’t know what the link to the brand is, but what the hell. It rocks…

Click here to view the embedded video.

And thanks to the very talented Fun Flinck for bringing this to our attention.

/Baek

Star Destroyer – very cool

Kristian Baek — Wed, 23 Mar 2011 09:07:03 +0000

Now this just brings tears to the eyes of an old Starwars mega fan. Yes I have the Ewok Village, the Millenium Falcon, the Imperial shuttle and about 40 of the finest action figures plastic can make. My favorite… Boba Fett.

Anyways, when I drink Tequila from now on. It will be like this…

Read the full story on Geekologie.

/Baek

Homeless Banner

Kristian Baek — Wed, 23 Mar 2011 08:52:54 +0000

Hey – our compadre LAchlan from Sydney just showed me this – from my own damn backyard. This is pretty cool. A Homeless banner – click and donate. Click and the banner heats up. Really clever. It is Stockholms Stadsmission who is behind it. And the agency is called Garbags Agency. Good job.

/Baek

How to rock out… on the iPhone

Kristian Baek — Wed, 24 Nov 2010 10:31:46 +0000

Probably sounds better than when they play live with real instruments too.

Click here to view the embedded video.

Paulie showed me this – cheers.

/Baek

The future in augmented hyper reality

Kristian Baek — Wed, 13 Oct 2010 12:44:44 +0000

Two pretty cool…and very japonais versions of how AR may be used in the future. Reminds me of Ironman’s robot…in the films.

Click here to view the embedded video.

Check out a lot of very cool digital stuff…106 bits in total actually: The creative internet (106 things) . Google’s creative lab collected this. Thank’s for that.

/Baek